“The Centers for Disease Control and Prevention is telling the personal stories of people who were addicted or knew someone who was addicted to prescription opioids in a new campaign called Rx Awareness.
The stories will be told through videos, radio spots, and social media, with the message that prescription opioids can be addictive and “it only takes a little to lose a lot.”
The campaign began in hard-hit states including Ohio, Kentucky, Massachusetts, and New Mexico, in September, and will run through the end of the year. There are plans already in place to expand the campaign to other areas of the country.”
Source: PRWeek.com – November 3, 2017